Our full-service capabilities allow us to tackle today’s most complex business challenges with multi-faceted solutions.
Many independent community pharmacies don’t think about marketing and branding. In a market saturated with national chain and big-box pharmacies that have deep pockets and prolific marketing, your pharmacy needs to set itself apart with branding. Branding helps patients understand your business, how it fits their needs, and what to expect when they experience and interact with your pharmacy. When patients connect with your brand, they’ll remain loyal and tell others about you.
Our professional marketing team specializes in connecting potential patients and customers in the communities that they serve.
STRATEGY & PLANNING
• Positioning
• Strategic and tactical planning
• Qualitative/quantitative research
• Industry analysis
• Measurement planning
CREATIVE
• Brand identity
• Creative and medical writing
• UI, UX design
• Digital and print campaigns
• Video production and editing
MULTI-CHANNEL
• Web, mobile, social
• Salesforce
• Print, broadcast
• Trade shows, live events
• Peer-to-peer
TECHNOLOGY & INNOVATION
• Web and mobile
• Customer relationship management (CRM)
• Customer lifecycle management (CLM)
• Emerging technology
• Training and eLearning
• Research and development
ENGAGEMENT & ANALYTICS
• Personal and non-personal strategy
• SEO and competitive intelligence
• Media optimization
• Email, media
• Analytics and reporting